Hipland was my entry into the world of online marketing and a distribution method called dropshipping.
It started off as a way for me to make side-money designing t-shirts and selling them on Depop whilst I was in 6th form. After growing the following to around 30k and going on to teach myself how to:
- Design, build and run an e-commerce store
- Create digital marketing campaigns using the Facebook Ad platform that were profitable to run
- Create email automations
- Build a virtual support chatbot
I had learned so much but because of all this; it soon became a company that I would have to run.
Running a company was not what I had set out to achieve as it came with admin and headaches that I didn't want - my passion is for design and creating user experiences - locating missing parcels and chasing manufacturer's (although great learning) quickly became boring for me.
However - my silver lining was that (unlike previous projects) I thought about selling it this time. And that's what I did, Hipland was my first exit.
Below you can see some of the highlights of what I worked on.